Craft Bear – Logo Design

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A friend of mine Clare has started up her own crafting venture and asked if I could create a logo for her. Always supporting independent makers and sellers, I of course jumped at the chance. She wanted a geometric style bear to go alongside her font of choice – PaperCute. Having recently just created a colouring book full of geometric style “Stained Glass” animals, the brief was right up my street. I really enjoy creating bold line work as a refreshing change to my highly detailed portraits. I used a small bear cub as reference to add a sense of innocence and “cuteness” to the design as Clare specialises in quirky giftware and I wanted to continue this “charming” nature of her work through her logo. I also added a butterfly to add a feminine touch to the design.

I hope to work further with Clare to develop her brand and wish her all the best in her venture! Make sure to check out and follow Craft Bear on Facebook.

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If you are looking for a unique logo design or to develop your brand, please get in touch via any social media outlet ( linked at top of page)  or email me at liffydesigns@gmail.com